Where Clarity Grows

"Let yourself be vulnerable, yet act with intention, and the path will reveal itself."

Erin Mahorney

Senior Strategist

Which is better: the journey or the destination? Trick question, hotshot: it’s both. And to prove it, look no further than Erin. You see, Erin has traveled the world to teach English and understand the world’s tapestry of consumers, leading diverse teams through both front- and back-end innovation and marketing efforts. All combined, Erin’s skills are sure to chart the perfect course for wherever your brand is going next.

Especially good at:
Trusting her gut. Combining an artist’s intuition with her extensive experience across categories, countries and marketing disciplines, Erin can quickly form a strategic perspective that accounts for big-picture goals and nuanced details.

Favorite part of the work:
Cracking the code for a breakthrough. Erin revels in the challenge of seeing holistic business needs and using data and insights to pinpoint the most meaningful next step, for both the brand and its consumers.

Alter ego:
A DJ. “I love to get the party going, so to speak, without being the center of attention myself. There’s something gratifying about having that behind-the-scenes influence and being able to witness everyone having an amazing time.”

News Feed

March 21, 2019 News

Bradley Promoted to Designer

By Angela Jones

Seed Strategy is pleased to announce that Chelsea Bradley has been promoted to Designer. This new role will enable Bradley to continue honing her excellent design aesthetic and work more prominently with client partners. Bradley joined Seed in 2017 after graduating from Northern Kentucky University with a degree in Visual Communication Design. Over the past […]

March 15, 2019 Accelerator

Witnessing the Future of Trends and Innovation

By Jeff Johns

Previewing Seed’s trip to the Future Festival in Cincinnati Future Festival Cincinnati is a one-day innovation conference that takes all of the essential information from the three-day festival in Toronto and packs it into one accelerated program. The day begins with a keynote speech by Trend Hunter CEO Jeremy Gutsche, who will outline the 6 […]

March 7, 2019 Accelerator

Five Fabulous Creativity Conferences to Check Out in 2019

By Jeff Johns

We all know that creativity thrives on inspiration. You’ll find plenty of it at these five conferences, which all promise to help you discover what it takes to find, feed and ignite that all-important creative spark.   1. Creative Problem Solving Institute Conference (June 18-23) Buffalo, NY The CPSI conference has been inspiring minds and elevating […]

February 28, 2019 Accelerator

Looking Ahead to Expo West 2019

By Adam Siegel

85,000+ people are preparing to converge in Anaheim, California for Natural Products Expo West, where they’ll get a glimpse of the latest natural and organic offerings in the food, beverage, health and beauty categories. Related

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