Where Clarity Grows

"I love finding that magical mix of words that I just know is going to work."

Adam Siegel

Creative Director

Here’s a thought. Actually, here’s a bunch. By combining creativity and strategic expertise, Adam leverages his experience in innovation, research and advertising to strike a perfect blend of imagination and business strategy in the form of breakthrough ideas and winning copy. If you like new ideas, Adam has a lot for you to like.

Especially good at:
Seeing a challenge from all perspectives. With wide-ranging experience across multiple marketing disciplines—brand management, advertising, promotions, marketing research and innovation—he’s been in practically everyone’s shoes, and can craft creative that wins on multiple levels.

Favorite part of the work:
Collaborating with really smart people to break previously impenetrable barriers, solve seemingly impossible challenges and to find success where no one else has succeeded before. The hardest challenges lead to the most exciting journeys and most rewarding outcomes.

Alter ego:
James Bond. “My varied work experiences have equipped me with many different ‘gadgets’ that I can choose from. Depending on the situation, I can utilize my experience in research, brand management or advertising to provide a well-rounded approach to innovation—all with that effortless Bond finesse.”

News Feed

January 9, 2019 Industry Thinking

Looking Ahead to Cherri’s EPIC Adventure

By Adam Siegel

Seed’s Cherri Prince is heading to California for the EPIC International Summit—a unique and transformational conference tailored to professionals across a spectrum of industries who are looking to inspire and grow their creative leadership abilities. Related

October 15, 2018 Industry Thinking

Looking Forward to TMRE 2018

By Adam Siegel

More than 1,100 market research and insights execs are about to assemble in Scottsdale, Arizona for The Market Research Event (TMRE). TMRE provides a place for industry professionals to unite in order to learn about unlocking transformational insights that can serve as a powerful force for business success. Related

October 9, 2018 Industry Thinking

Insights and Inspiration From Brandemonium 2018

By Adam Siegel

From the impact of mobile devices, to the evolution of the shopper experience and the mastering of branding in today’s ultra-connected world, the Seed team collected a wealth of insight and inspiration from Brandemonium 2018. Related

Give your inbox out-of-the-box thinking (about every two weeks)