February 20, 2020
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Kaur Joins Strategy Team

Seed Strategy is pleased to announce that Kulpreet Kaur has joined the firm as a Senior Strategist. In this role, Kaur will leverage her vast and varied experience in brand-building and strategy development to help lead client teams to clear, actionable solutions.

Kaur comes to Seed with over 10 years of CPG, client-side experience in global innovation, integrated marketing, digital, media and retail. She brings an eye for transformation and growth to every project, challenging the status quo and seeking fresh ways to solve complex business issues. A “soup to nuts” strategist with experience at every step along the idea pipeline, Kaur delights in uniting teams to take on ambiguous challenges and explore what’s possible.

Prior to entering the marketing and innovation world, Kaur began her career as a civil engineer—even contributing to the iconic Burj Al Arab luxury hotel in Dubai. She brings this unique background blending structured, analytical thinking with anything’s-possible creativity to inspire her work for clients today.

“We are thrilled to welcome Kulpreet on board,” said Eric Scheer, Seed’s EVP, Chief Strategy Officer. “Her one-of-a-kind career experience and vibrant personality will certainly infuse fresh perspective into every project she leads. We look forward to bright things ahead for Seed and Kulpreet.”

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