Despite being widely recognized as one of the biggest drivers of success in today’s economy, innovation is not something that’s generally taught in school or at corporate training seminars. That’s why Seed Strategy crafted this guide. It’s full of helpful tips and tricks from experienced innovators that can help you accelerate through the learning curve and make a smooth transition into any innovation role.
Working from home has its share of challenges—especially if you’re the creative type. More often than not, wobbly kitchen tables, makeshift offices and cramped bedroom corners just aren’t “muse worthy” locales. So what is?
Seed Strategy is pleased to announce that Matt Donahue has been promoted to Creative Director. In his new role, Donahue will take on an elevated leadership position, guiding the creative vision for key Seed clients.
Our uber-talented illustrator, Cherlyn Varga Toth, designed an entire alphabet of fun letters to inspire people to express their colorful creativity. Kids—and kids at heart—can just click and print the images below to color their favorite letters, spell their names or initials, create their own words—or whatever their imaginations dream up.
We’ve been keeping a watchful eye on the better-for-you audience throughout the pandemic. Early on, we saw a decline in better-for-you search interest and social media conversation, but we were impressed by how quickly the health-conscious audience resumed their previous behaviors.
Having a unique and relevant point of difference is nothing new when it comes to building brands with strong consumer relevance and appeal. However, the ways in which consumers view and interact with the world have now changed forever. And with that change, the importance of a point of difference has escalated to new heights.
