It's only called innovation if you're first.
By Angela Jones

From the glimmer of inspiration to a fully developed product on shelf, Seed Strategy can help you grow big ideas with staying power. Our proven process provides the ideal framework to bridge strategic rigor and breakthrough creativity, resulting in rock-solid concepts and real-life success stories.


Eric Scheer

President, Chief Strategy Officer

Robert Cherry

EVP, Chief Creative Officer

Susan Jones


Cherri Prince

EVP, Head of Growth

Chad Buecker

EVP, Strategic Narration

Sean Smyth

EVP, Head of Strategy

Corey Beilstein

SVP, Behavior and Research Design

Tracy Kelly

SVP, Director of Finance

Jeff Johns

SVP, Creative Director


Seed is the Growth Acceleration Firm that inspires clarity, illuminating a path to growth.

Latest News

December 15, 2021 News

Seed Welcomes Sarah Cox as Designer

Seed Strategy is pleased to announce that Sarah Cox has joined the growth-acceleration firm as a Designer. In this role, Cox will facilitate bringing data and ideas to life in compelling ways that inspire clients across both Burke and Seed’s portfolios. With 13 years of diversified industry experience, Cox combines her passion for fine art […]

November 4, 2021 News

Vishnevsky Joins Growth Team as VP, Client Services

Seed Strategy is pleased to announce that Anna Vishnevsky has joined the growth-acceleration firm as VP, Client Services. A proven all-around marketer, Vishnevsky brings deep experience across brand management and strategy, marketing research, portfolio management and global innovation, with the aim to help client partners achieve record-breaking results. Vishnevsky has spent time during her career […]

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