November 3, 2021
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Seed Welcomes Shepherd as Strategist

Seed Strategy is pleased to announce that Andrew Shepherd has joined the growth acceleration firm as a Strategist. In this role, Shepherd will leverage his experience in brand strategy, marketing research and advertising to unlock bright opportunities for his client partners.

Shepherd joins Seed with a passion for empathy-driven storytelling and a wealth of experience across a range of disciplines—including marketing and brand strategy, digital advertising and content creation, stakeholder and consumer interviewing, group facilitation, concept development, and trend spotting. His ability to listen and connect deeply with consumers enables him to craft meaningful, actionable stories that empower his client partners to move their businesses forward—activating profitable outcomes that enrich consumers’ lives every day.

“Andrew’s proven leadership and strategic perspective will make an excellent addition to our stellar strategy team,” said Eric Scheer, President and Chief Strategy Officer. “His ability to translate the consumer voice into compelling action across a number of contemporary mediums will certainly excite and inspire our clients, as it already has our internal team. We look forward to great things ahead for Andrew and Seed.”

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